The market right next door…

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The market right next door…

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Many businesses rack their brains trying to figure out how to get customers in the door. Millions are spent in advertising with assurance that the ads are the only way to bring in the dollars. Too often we overlook the market right next door. Where is our business located? Do we have a neighbor that has a lot of foot traffic that we could collaborate with to help bring some of their customers to us, and vice versa? Many times very inexpensive solutions bring big results just by working not with big ad agencies, but our neighbor right next door. Think creatively about your surroundings and you may find a simple solution only footsteps away.


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